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Erik Maier | Synapse

EM

Erik Maier

Consumer Behavior in Brand Consumption and Identification

HHL Leipzig Graduate School of Management

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

43 pubs · 1,159 cites · h-index 18

Affiliations

Work Experience

HHL Leipzig Graduate School of Management

2016 - Present

Lucerne University of Applied Sciences and Arts

2026 - Present

ESCP Business School

2012 - 2014

Operation PAR

1992 - 1992

Publications