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Jayasankar Ramanathan | Synapse
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Jayasankar Ramanathan
Consumer Behavior in Brand Consumption and Identification
IFMR Graduate School of Business
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About
Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
9 pubs · 50 cites · h-index 4
Affiliations
IFMR Graduate School of Business
Krea University
Indian Institute of Management Indore
Publications