Cultural sustainability: An exploration of local community strategies for preserving the Merariq tradition in Indonesia

Merariq is a wedding tradition in Indonesia that originated from the Sasak Tribe. This study aimed to explore the strategy for preserving the Merariq tradition within the Sasak Tribe community. This research employed qualitative phenomenological design as a constructive approach. Data gathering methodologies included comprehensive interviews, observational studies, and surveys. The research site was Suela sub-district, East Lombok Regency, Indonesia, with 24 informants, including traditional leaders, community leaders, and residents of East Lombok. Data analysis followed the model of Miles and Huberman, which consists of data collection, data reduction, and conclusion drawing. The data were then tested through triangulation. This study revealed that the Merariq tradition is still practiced and preserved by the people of East Lombok. The strategies used in preserving this tradition include habituation, socialization, deliberation, and education. This strategy is valuable as a source of inspiration for other cultural preservation efforts in various communities around the world.