December 1, 1985

Measuring the Involvement Construct

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Abstract

Journal Article Measuring the Involvement Construct Get access Judith Lynne Zaichkowsky Judith Lynne Zaichkowsky Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 12, Issue 3, December 1985, Pages 341–352, https://doi.org/10.1086/208520 Published: 01 December 1985 Article history Received: 01 March 1984 Revision received: 01 June 1985 Published: 01 December 1985

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Judith Lynne Zaichkowsky (Sun,) studied this question.

synapsesocial.com/papers/69d7f864f39344339dd18ef7 https://doi.org/https://doi.org/10.1086/208520

Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

1Low Involvement Versus High Involvement Cognitive Structures1978 · 98 citations
2The Measurement of Meaning1957 · 8,720 citations
3Behavior Control: Are Consumers Beyond Freedom and Dignity?1976 · 21 citations
4Differential Involvement With Products and Issues: an Exploratory Study1971 · 121 citations
5The Effects of Product Involvement and Task Definition on Anticipated Consumer Effort1979 · 261 citations

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