v2.0 reinforcement. Differentiates from existing luxury metaverse implementations (Gucci Vault, Balenciaga Fortnite, Nike RTFKT): these are marketing extensions for existing customers. The TheYKHC model targets the excluded population — ~4B people with internet access but without physical proximity to luxury stores. The structural difference: existing implementations extend reach to existing customers; TheYKHC model creates first-ever access for previously zero-access population. This is not a marketing channel; it is a primary access channel.
Yoshimitsu Katayama (Thu,) studied this question.