Is risky sex rational?

Consideration of a simple model of sexual decision‐making suggests that many individuals who engage in risky sexual practices do so for “rational” reasons. Within a framework of subjective values and perceptions, risky sex may be rational in the sense that the benefits derived from sexual expression outweigh the threat of loss from AIDS. One implication of this conceptualization is that in order to understand risky behavior, primary consideration must be accorded the perceptions, attitudes, and desires of the individual.