Assessing and managing sustainability in international perspective: corporate sustainability across cultures – towards a strategic framework implementation approach

Introduction: Sustainability constitutes an essential element in corporate contexts by now. Corporate sustainability may be addressed differently, either selectively or integrated. The holistic approach opted for primarily focuses on conveying aspects of corporate sustainability across different socio-cultural contexts. In doing so, the full quadruple scope of sustainability dimensions is considered cornerstone of a well-chosen case-study design. Such particular reference prototypically exemplifies business models in highly volatile commodity markets. Continuously longing for optimization and rationalization due to creativity and productivity gains, the company is predominantly challenged by changing customer needs resulting from digitization as mega trend of the twenty-first century.