The Effect of Financial Literacy, Gender, and Students’ Income on Investment Intention: The Case of Accounting Students

Investment activities are essential to be developed among millennial generation, including college students. The development of fintech should be able to make students participate in investing activities in the stock market. However, a survey shows that there is a lack of traders from the younger generation. Therefore, this study investigated the investment intention among accounting students influenced by the variables of financial literacy, gender, and students' income. This study used a quantitative approach by distributing questionnaires and a financial literacy test. The sample was selected through the purposive random sampling technique with a sample size of 232 respondents. The data were analyzed by using multiple regression analysis. The results showed that financial literacy and student income had a positive and significant effect on students' investment intentions. However, gender had no significant effect. As a consequence, they can be used as references to develop other variables related to students' investment intentions.