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Journal Article Physical Contact and Sexual Behavior on Prime-Time TV Get access L. Theresa Silverman, L. Theresa Silverman 1Research Associate in Brookdale International Institute Search for other works by this author on: Oxford Academic Google Scholar Joyce N. Sprafkin, Joyce N. Sprafkin 2Heads the Laboratory of Communication at Long Island Research Institute and the Department of Psychiatry and Behaviorial Sciences, State University of New York at Stony Brook Search for other works by this author on: Oxford Academic Google Scholar Eli A. Rubinstein Eli A. Rubinstein 3Adjunct Research Professor of Psychology at the University of North Carolina, Chapel Hill Search for other works by this author on: Oxford Academic Google Scholar Journal of Communication, Volume 29, Issue 1, March 1979, Pages 33–43, https://doi.org/10.1111/j.1460-2466.1979.tb01680.x Published: 07 February 2006
Silverman et al. (Thu,) studied this question.