The Strategic Importance of Diversity Management for Business Performance in Multinational Contexts: A Mixed-Methods Study

This study investigates the impact of workplace diversity on business performance in multinational companies.Using a mixed-methods approach, the authors examine five dimensions of diversity: age, gender, ethnicity, education, and cognitive diversity.The quantitative data were collected through a survey of 100 employees from various multinational companies, while the qualitative data were gathered through interviews with three executives.The results indicate that all five dimensions of diversity have a significant positive impact on business performance, with ethnic diversity having the strongest effect.The authors discuss the implications of these findings for diversity management theory and practice, highlighting the importance of leadership commitment, employee training, and accountability measures.The study contributes to the literature by providing empirical evidence on the benefits of diversity management in multinational contexts and offers practical recommendations for companies seeking to leverage diversity for improved performance.