Evaluation of Alternative Strategies to Meet the Demand for Blood and Blood Products

Blood and blood products are vital in many medical conditions. In cases such as surgical operations, cancer treatments, and accidents, successful treatment becomes difficult without blood and blood products. Therefore, blood donation is of vital importance for saving the lives of patients and for the smooth operation of the healthcare system. This study aims to determine the most appropriate solution by developing alternative strategies to meet the demand for blood and blood products in Turkey. The study aims to establish a sustainable supply and donation management mechanism by evaluating all stages, from blood donation processes to the delivery process to hospitals, with Pythagorean Fuzzy AHP and Pythagorean Fuzzy TOPSIS methods. In the analyses based on the criteria of Sustainability, Impact Potential, Target Audience Suitability, Cost Effectiveness, Ease of Implementation, and Stakeholder Support, the highest priority was determined as sustainability, and the "Easy Accessibility" alternative stood out. This result shows the potential to increase the efficiency of donation processes with solutions such as mobile donation units and accessible locations in city centers. As a result of the study, contribution to the literature and increase social solidarity, awareness with its adaptability to regional differences and long-term effects.