The Influence of Organizational Culture on Sustainable Business Practices

This research examines the impact of organizational culture on the adoption and effectiveness of sustainable business practices (SBPs). It analyzes how cultural values, norms, and leadership frameworks within an organization influence its commitment towards sustainability and social responsibility in relation to environmental care, economic viability, and social welfare. A mixed-methods strategy employing systematic literature review and hypothetical case study analysis is applied. Results show that a strong sustainability-oriented culture with shared concern for environmental protection, ethical behavior, and long-term planning is prevalent in organizations with effective integration of SBPs. However, lack of clear ethical guidelines, a predominant focus on short-term financial profits severely undermines the organizational culture and retards effective SBP implementation. The findings illuminate new pathways for fostering organizations’ cultures that embrace sustainability and social responsibility and balance the interests of the society and the environment.