Perencanaan Keuangan pada Bisnis Plan Budidaya Udang Vaname “The Ocean’s Finest Shrimp”

PT Anugerah Jaya Abadi is an innovative company that focuses on sustainable vannamei shrimp cultivation with international quality standards. Established in Kebumen Regency, Central Java, the company integrates advanced technology, modern cultivation practices, and a commitment to sustainability to meet the needs of the global market, especially the United States. With a vision to become a global leader in the innovative shrimp cultivation industry, the company is committed to providing premium quality products, superior services, and environmentally friendly solutions. The research was conducted using a descriptive research method. In this study, the technique used to collect research data was a questionnaire as an instrument to answer a series of questions or written statements to respondents. The cultivation of vannamei shrimp "The Ocean's Finest Shrimp" shows promising prospects with an attractive level of profitability. A disciplined financial strategy, market diversification, and innovation in production cost efficiency are essential to ensure business sustainability and growth. The results of this financial planning will also be a strategic reference in making investment decisions and business development in the future.