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September 5, 2025Vision The Journal of Business Perspective

Sustainable Innovation in Times of Crisis: A Multi-case Study with Insights into CSR Strategies and Challenges

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Authors

JPJennifer A. PopeMAMoumita AcharyyaMSMasego Atlang Seamogano

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Overview

Multi-case study reveals CSR strategies of organizations during the pandemic, highlighting challenges faced by non-profits.

Key Points

  • The study demonstrates a strong relationship between non-profit organizations and their corporate social responsibility partners.
  • Organizations with prior experience in sustainable innovations responded quicker to pandemic challenges, indicating effective strategies.
  • The case study method revealed diverse CSR strategies adapted by companies in the USA and India to meet societal needs during crises.
  • Many organizations refocused their CSR programs to align with emerging societal demands, showcasing adaptability in uncertain times.

Cite This Study

Pope et al. (2025) studied this question.

synapsesocial.com/papers/68bb4d106d6d5674bcd005cchttps://doi.org/10.1177/09722629251364344
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