Investigating the influence of digital literacy on digital well-being and the dynamics of online social capital and digital addiction

Purpose The purpose of this research study was to recognize the significance of digital well-being (DWB). This was achieved by assessing the relationship between the digital literacy (DL) and DWB with particular emphasis on the mediating role of online social capital (OSC) and the moderating role of digital addiction (DA). Design/methodology/approach The study employed a descriptive quantitative research approach to investigate the research model and to test the hypotheses. Data collection involved administering structured questionnaires to 393 young digital users, i.e. Generation Z. Researchers utilized partial least squares structured equation modeling for data analysis. Findings The study findings indicated that DL significantly impacted both OSC and DWB. Furthermore, the results revealed that OSC served as a partial mediator between the DL–DWB relationships while there was no moderation of DA in the DL–DWB relationship. Research limitations/implications The study contributed to the literature on DWB. The study examined the theoretical interrelationship between DL and DWB while emphasizing the mediating role of OSC. Practical implications The study offered valuable insights for academicians, policymakers and technology designers to enhance the DWB of digital users. Educational institutes, policymakers and technology developers could collaborate and work on enhancing individuals’ DL and design programs that could enhance their necessary skills to navigate and develop positive online connections. Originality/value The study contributed to the literature by exploring the associations between DL and DWB by introducing a partial mediator, OSC. The study also examined the moderating effect of DA and offered unique insights into the digital behaviors of the tech-savvy demographic.