The use of solar energy offers social, economic, and environmental benefits to the user. Solar energy is considered to be safe for the environment, minimmise carbon emissions, naturally available, easy and economical in terms of maintenance, avail Government subsdisied, durable and suitable to modern-lifestyle. These merits of solar energy influence the common man, business entities large or small to adopt this natural, green and alternative energy source. This study aims to analyse the primary reasons domestic consumers state for accepting solar energy source. To meet the objective of the study both literature survey and primary data analysis were conducted. Thus, this article is based on both descriptive and exploratory data analysis methodology. A survey was conducted among 890 solar panel users in Coimbatore city. Article found that own house residents prefer to adopt solar energy system influenced by the reasons like: environmental concerns of self (81.64 per cent), an alternative source of energy (66.12 per cent), less expensive than power from a utility (lower price) (87.84 per cent), easily available (easy to buy) (77.84 per cent) and very easy to use (88.32 per cent). The article concludes with the key note that by education common man on the benefits of adopting clear and environmentally friendly solar energy they can realise number of benefits and should be motivated with user friendly policies cum offering monetary benefits to household consumers for voluntary adoption of solar energy generator
S. Devi Priya (Wed,) studied this question.