Research on the Legal Regulation of Personal Self-made Online Audiovisual Programs

As the number of defamation cases involving self-made online audiovisual programs increases year by year, both in theory and practice, people are very concerned about how to better protect citizens' reputation rights. In the environment of self-made online audiovisual programs, the subjects of defamation are mostly anonymous, showing the characteristics of diversity and complexity. From these significant characteristics, it can be seen that the existing legal norms can no longer effectively regulate the defamation of self-made online audiovisual programs, and such cases have also brought certain troubles to the judicial organs in the actual handling process. This article makes a specific analysis of the most basic self-responsibilities that the two types of subjects, network users and network service providers, need to bear, as well as the joint and several liabilities that need to be borne with other subjects in different situations. Then, it discusses the particularity of the four liability-bearing methods of stopping infringement, eliminating influence and restoring reputation, apologizing, and compensating for damages in the process of applying the defamation cases of self-made online audiovisual programs, so as to curb the behavior of for-profit self-made online audiovisual programs abusing their right to criticize for profit and enable the infringed to obtain effective relief.