The Impact of the Development of AI Dubbing Technology on the Live Dubbing Industry and Its Countermeasures

With the swift growth of AI in speech, AI dubbing has emerged as a key player. Its development status, impact on the live dubbing industry, and strategies to address these changes are explored in this paper through literature analysis. AI dubbing has made remarkable progress in speech quality, emotional expression, speed and intonation control, and is widely used in audiobooks, film and television, advertising, and intelligent voice interaction. While it enhances content production efficiency and reduces costs, it also poses challenges to the live dubbing industry by taking over some basic and repetitive work, leading to fewer job opportunities and a more competitive market. However, AI dubbing still lags behind excellent live dubbing in emotional and artistic expression. To tackle these challenges, this paper suggests strengthening the training of live dubbing talents, exploring a collaborative model between live and AI dubbing, and promoting innovation and policy support for the live dubbing industry.