Qualitative analysis reveals key factors influencing digital adoption in Libyan telecommunications, highlighting data security and organizational challenges.
Digital transformation has become a vital strategy for organizations aiming to boost their competitiveness and operational efficiency in the rapidly evolving digital economy. The Libyan Telecommunications Company faces challenges in adapting to technological advancements, reconciling conflicting strategies and plans, ensuring data security, and integrating new technology with its existing infrastructure. This study evaluates digital transformation initiatives in the Libyan telecom sector by developing and applying the Libyan Digital Transformation (LDT) model. Using a qualitative case study methodology that includes surveys and interviews with customers, employees, and decision-makers, the research explores four key factors that influence digital adoption: the environment, technology, organization, and customer. By addressing issues such as infrastructural limitations, strategic conflicts, and regulatory barriers, the model aims to provide a comprehensive framework for evaluating and enhancing digital initiatives. The findings of this paper highlight valuable insights for policymakers and industry stakeholders seeking sustainable digital growth in Libya. It also presents a proposed model that addresses all issues in the Libyan telecom sector.
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Elbayoudi et al. (2025) studied this question.
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