Analysis reveals assortment differences among Perekrestok, Azbuka Vkusa, and Magnit stores, suggesting variation in vegetable oils availability.
The article presents the results of an examination of the product assortment in the category of «Vegetable Oils» and the calculation of assortment indicators in three retail chains. It has been established that the assortment of vegetable oils in the «Perekrestok» and «Azbuka Vkusa» stores can be identified as extensive due to significant completeness and depth, while the range in the «Magnit» store is identified as complex on the website and simple in the retail space. The assortment of vegetable oils presented on the websites of the surveyed stores differs in greater completeness, depth, and novelty compared to the range available in the retail space of the same stores.
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Nikolaeva et al. (2025) studied this question.
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