Social network and neural network as subjects of culturogenesis of network culture

The article examines the subjects of cultural genesis of the modern cultural-historical type – network culture: social network and neural network. It is shown that along with two other typological criteria – the principle of cultural genesis (spontaneous growth of network artifacts) and the main morphological result of cultural genesis (global performance and virtual reality) – the subject of cultural genesis of network culture becomes an indicator of the emergence of a completely new cultural and historical type, which comes not only to replace the culture of Postmodernism, but also to replace the creative culture that existed in the world since the Renaissance, and to replace an earlier form of culture – traditional culture, which still survives in certain regions of the Earth. The key similarities and differences of the subjects of network culture, their impersonal nature, as well as the spontaneity of the formation of the structure of the social network and the totality of the neural network and artificial intelligence capable of learning are demonstrated.