Influence of General and Financial Characteristics of Senior Towns on Residential Intention

This study empirically analyzed the factors influencing the residential intention of senior towns. The research focused on general characteristics, including accessibility to medical services, convenience facilities, community programs, transportation convenience, and brand reputation, as well as financial characteristics such as reasonable housing costs, financial support benefits, provision of inheritance and gift services, provision of guardianship services, and estate settlement services. A survey was conducted among seniors aged 50 or older across the country, resulting in 250 valid responses. The analysis indicated that accessibility to medical services, community programs, transportation convenience, brand reputation, reasonable housing costs, provision of inheritance and gift services, and provision of guardianship services significantly positively influenced the residential intention of senior towns. Conversely, convenience facilities, financial support benefits, and estate settlement services did not show significant influence. The factors were ranked by their influence as follows: accessibility to medical services, brand reputation, community programs, transportation convenience, provision of guardianship services, provision of inheritance and gift services, and reasonable housing costs. Based on these findings, implications for designing senior towns and future research directions were discussed.