The article explores current trends in innovation processes at enterprises: from a linear process focused on internal research and development and intellectual property protection to more dynamic, open and collaborative models.In order to conduct this study, the author employed the general scientific methods of cognition.A critical analysis was conducted on scientific articles and analytical information pertaining to the current trends in the development of innovative models.The rise of digital technologies, such as big data, advanced analytics, and cloud computing, has been a pivotal factor in this shift.
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Сергій Степовий (2024) studied this question.
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