Research on the Impact of Artificial Intelligence on Corporate Sustainable Development: A Case Study of Alibaba

China is currently transitioning from rapid economic growth to high-quality growth, with its influence in the international community continuously increasing. The new era and new environment impose higher standards and requirements for the steady development of enterprises. If companies cannot achieve relative sustainable development, it will result in a significant waste of resources and fail to fundamentally improve production efficiency. In recent years, the rapid development of the internet has accumulated vast amounts of data. Structured data, like numbers, are relatively easy to process and extract information from, but unstructured data such as voice, video, and images are difficult to handle satisfactorily using traditional methods. Artificial Intelligence (AI), as an emerging technology, is rapidly transforming business operations and management methods. This paper adopts a case study approach, using Alibaba as the research case, to explore the role and impact of AI on corporate sustainable development. The study finds that AI can significantly promote sustainable development by optimizing resource utilization, enhancing production efficiency, fostering innovation, and improving decision-making processes. However, the application of AI also brings challenges such as data privacy, security risks, and job displacement. This paper analyzes these impacts and proposes corresponding countermeasures and recommendations to provide a reference for companies in implementing AI strategies.