The concept of ikigai, which translates to "reason for being," is deeply rooted in Japanese culture and philosophy. Héctor García and Francesc Miralles' book, Ikigai: The Japanese Secret to a Long and Happy Life, explores how the principles of ikigai can be applied to enhance personal fulfilment and longevity. This research paper examines the potential applications of ikigai in the field of management, offering insights into how managers can foster a purpose- driven, engaged, and productive workforce. Through an analysis of the book's key themes, this paper outlines practical strategies for integrating ikigai principles into organizational practices.
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Gadaria et al. (2024) studied this question.