Empowering Indonesian Extreme Sports Communities through a Digital Business: A Case Study using the Business Model Canvas Approach

Indonesia boasts a vibrant extreme sports scene, cultivating dedicated communities across various disciplines.This research delves into how a digital business can act as a catalyst for empowering these communities.Employing a case study approach, the study analyzes a specific Indonesian extreme sports digital business through the lens of the Business Model Canvas (BMC).By dissecting the chosen business model, the research investigates how it fosters community growth, facilitates athlete development, and potentially contributes to the broader extreme sports ecosystem in Indonesia.The analysis focuses on the interplay between key BMC elementsvalue propositions, customer relationships, and revenue streamsto illustrate how they empower the target community.Ultimately, this research, through the case study, aims to provide valuable insights and a replicable framework for future digital ventures seeking to support and empower Indonesian extreme sports communities.By understanding these success factors, future businesses can contribute to a more sustainable and thriving extreme sports landscape in Indonesia.