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June 12, 2024Management Decision130 citations

Artificial intelligence capability and organizational performance: unraveling the mediating mechanisms of decision-making processes

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SNSuheil NeiroukhOEOkechukwu Lawrence EmeagwaliHAHasan Yousef Aljuhmani

Key Points

  • Organizational performance is significantly enhanced through improved decision-making speed and quality.
  • AI capabilities positively affect both decision-making speed and decision quality, leading to better overall outcomes.
  • Analysis employed a partial least squares structural equation model, utilizing a dataset of 230 organizational responses for clarity and robustness in findings. Decision-making processes partially mediate the relationship between AI capabilities and organizational performance, highlighting the importance of speed in decision-making.

Abstract

Purpose This study investigates the profound impact of artificial intelligence (AI) capabilities on decision-making processes and organizational performance, addressing a crucial gap in the literature by exploring the mediating role of decision-making speed and quality. Design/methodology/approach Drawing upon resource-based theory and prior research, this study constructs a comprehensive model and hypotheses to illuminate the influence of AI capabilities within organizations on decision-making speed, decision quality, and, ultimately, organizational performance. A dataset comprising 230 responses from diverse organizations forms the basis of the analysis, with the study employing a partial least squares structural equation model (PLS-SEM) for robust data examination. Findings The results demonstrate the pivotal role of AI capabilities in shaping organizational decision-making processes and performance. AI capability significantly and positively affects decision-making speed, decision quality, and overall organizational performance. Notably, decision-making speed is a critical factor contributing significantly to enhanced organizational performance. The study further uncovered partial mediation effects, suggesting that decision-making processes partially mediate the relationship between AI capabilities and organizational performance through decision-making speed. Originality/value This study contributes to the existing body of literature by providing empirical evidence of the multifaceted impact of AI capabilities on organizational decision-making and performance. Elucidating the mediating role of decision-making processes advances our understanding of the complex mechanisms through which AI capabilities drive organizational success.

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Cite This Study

Neiroukh et al. (2024) studied this question.

synapsesocial.com/papers/68e64f8fb6db6435875e05e0https://doi.org/10.1108/md-10-2023-1946
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