Elucidating Intentions to Adopt Sharia Financing in Indonesia: An Extended Theory of Planned Behaviour Approach

This study analyzed factors impacting intentions to adopt sharia financing among 404 Muslim consumers in Jember, Indonesia using an extended Theory of Planned Behavior (TPB) model.Integrating Islamic financial literacy and regret aversion constructs, the results found Islamic literacy enhances sharia financing attitudes and intentions, along with subjective norms and perceived control.However, regret aversion showed no significant influence in the total responden but significant for gender-based respondents, while the effect of attitudes on intentions varied by gender.Outcomes imply improving Islamic financial knowledge and confidence in sharia systems can potentially increase adoption.But intrinsic attitudes may have limited motivational effects depending on consumer identities.By incorporating widened predictors into TPB frameworks, findings contribute insights on drivers of sharia financial services uptake within Muslim majority regions.