The communication ecosystem of digital media publications is a complex and promising field. With the rapid development of the internet and mobile technology, digital media publications have become an important means for people to access information and entertainment. Researching the communication ecosystem of digital media publications in this context not only helps to understand their status and role in society but also guides their development direction and strategy. Digital media publications differ from traditional printed publications in their immediacy, interactivity, and diversity. This means that the communication ecosystem of digital media publications is more complex, requiring consideration of user engagement, content update speed, and interactive relationships between different platforms. It not only changes the way people access information but also influences their lifestyles and values. At the same time, research on the communication ecosystem of digital media publications also needs to focus on their business and profit models in order to guide their development direction through segmentation and consolidation.
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Niu et al. (2024) studied this question.
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