Modern culture is developing in the direction of increasing diversity, complexity and uncertainty; in these conditions, the success of adaptation and pre-adaptation of subjects and communities presupposes the support of individual uniqueness, the value of creative self-expression and mass creativity. The studies of creativity are analyzed, highlighting the importance of identifying universal and specific elements in various spheres and levels of creativity, studying the individual uniqueness of cognitive and personal resources of creativity, and their contribution to the subjects’ achievements; variants of integrative and differential psychological approaches to the task are considered. Purpose of the study. The research is aimed to substantiate a typologically focused integrative approach to the study of creativity: to identify universal factors of creative thinking and universal factors of creative personality, taking into account the ratio of innovational and adaptational parameters as a basis for type differentiation; to identify variants of subsequent integration (within types) for universal and specific sociocultural resources of the subjects’ creativity. Results of the study. Based on an analysis of creativity studies across different age, professional, and cultural samples, universal factors of creative thinking (fluency, flexibility, originality, elaboration) and universal factors of creative personality (openness to experience, extraversion, intrinsic motivation, reflection) have been identified. The studies have also identified higher-order factors: structural components of innovational and adaptational factors are considered as the basis for differentiating creativity types. Based on an analysis of integrative approaches to the study of creative thinking and creative personality, variants of integration between universal and specific sociocultural and metacognitive characteristics that determine the specificity of studied age, professional, and cultural samples have been identified. A typologically focused integrative approach is substantiated, which includes: determining the parameters for differentiating creativity types based on an analysis of universal creativity factors of subjects; determining variants of integration between universal and specific sociocultural parameters based on an analysis of specific sociocultural resources of subjects. The typologically focused integrative approach is aimed to identify the resources of mass creativity of subjects in various spheres of professional activity and everyday life, as well as individual resources for the development of creative giftedness.
V.G. Gryazeva-Dobshinskaya (Wed,) studied this question.