The Reasons Undergraduates Take Online Courses Differsby Classification

Although previous research has identified undergraduate student motivations for selecting online courses over face-to-face courses, this work tended to examine students as a single group. The current research presents survey results of business school students demonstrating that these motivations differ significantly by classification. Freshman select online courses primarily due to a belief that they are easier than face-to-face courses. Sophomores and juniors select online courses primarily because of available seating. Seniors select online courses largely because of their availability and their convenience.