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This article presents a playbook to enhance industrial R&D outcomes by integrating decision-making in projects, suggesting a more effective approach.
Industrial R&D thrives when projects are designed around decisions, not just data. This article presents a practical playbook that transforms R&D execution from idea definition to production-ready outcomes. The framework rests on six interconnected principles: framing every project as a decision problem from day one, building roadmaps with clear Go/No-Go gates at each phase, designing experiments that answer strategic questions rather than generating isolated data points, embedding real production constraints early in the process, managing decision flow with transparency and accountability, and integrating sustainability as a core design constraint—not a final report. The result? Projects that reach actual production with focused energy and minimal waste. This framework transcends textiles—it applies wherever industrial R&D must bridge the fragile gap between laboratory promise and factory reality.
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Andisheh Karambakhsh (2026) studied this question.
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