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March 2, 2026Journal of Studies on Alcohol and Drugs2 citations

Social Media Portrayals of Nitrous Oxide Normalize Use and Encourage Youth Exposure

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RYR. Andrew YockeyBSBria SingletonEDElise Devier

Key Points

  • Examine how social media portrays nitrous oxide and its impact on youth exposure and behavior.
  • Analyzed portrayals of nitrous oxide on major social media platforms.
  • Assessed the visibility of risk information related to nitrous oxide.
  • Suggested public health strategies to reduce youth exposure.
  • Social media often depicts nitrous oxide use positively without addressing risks.
  • Increased visibility of nitrous oxide cases correlates with youth interest.
  • Calls for stricter regulations and educational campaigns to mitigate exposure.

Abstract

Nitrous oxide misuse is widely visible on major social media platforms and often portrayed without risk information, potentially encouraging youth uptake. Public health strategies should include education campaigns, stricter regulations (e.g., age limits, warning labels), and platform collaboration to reduce exposure. Further research should examine long-term trends and behavioral impacts of online portrayals.

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Cite This Study

Yockey et al. (2026) studied this question.

synapsesocial.com/papers/69a52de5f1e85e5c73bf1159https://doi.org/10.15288/jsad.25-00301
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