A descriptive survey examines social media's impact on political awareness in college students, highlighting its benefits and concerns.
Social media has emerged as a powerful communication platform influencing democratic engagement, political awareness, and public discourse. This study examines its role as a tool for democracy among college students of KLE’s Lingaraj College. A descriptive survey method was adopted, and primary data were collected from 130 students through a structured questionnaire. The data were analyzed using SPSS with percentage analysis, mean scores, and standard deviation. Findings reveal widespread use of platforms such as WhatsApp and Instagram, with smartphones as the primary access device. Students primarily used social media for academic communication and information sharing, while many also followed political news. Most respondents perceived social media as beneficial for democracy by enhancing political awareness and civic discussion. However, concerns about misinformation and unreliable content highlight its dual role in democratic societies.
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Mudalagi et al. (2026) studied this question.
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