A Study on Users Preferences and Adoption of Upi Over Cash in Day Today Transactions

The present study focuses on users’ preference and adoption of UPI over cash in day-to-day transactions, with perceptions of financial inclusions, equality of opportunity, accountability, and black money reduction. The researchers have adopted a descriptive research design, wherein primary data from 120 respondents were gathered with the help of a structured questionnaire. For data analysis, Chi-square test and ANOVA are used. The present study brings out that with an increase in the level of income, perceptions of UPI’s role in reducing black money increase. Presently, age significantly affects perceptions about UPI’s rural–urban accessibility and its ability to make digital payments feasible across different income groups; however, perceptions of financial participation or banking inclusion and equality of cashless opportunities are Invariant across age groups. This paper concludes that UPI promotes transparency and digital inclusion, though targeted awareness and improvements in infrastructure are required for wider adoption.