The Role of Automation in Improving the Efficiency of Organizational Knowledge Flow and its effect on the Quality of Information Services: An Empirical Study

The study aims to measure the level of awareness of the study sample about: measuring the ability of the automation system to convert available resources into high-value information services with minimal effort and time, and analyzing the effect of automation in accelerating the knowledge lifecycle and reducing administrative bottlenecks in data exchange Evaluate the level of quality of information services (ease of access, updating, and reliability) after the implementation of automation and identify ways to maximize the use of automation to achieve excellence in information performance, However, the approach that adopted the descriptive-analytical method as a specialized method for implementation The study used questionnaires, observation, and structured interviews as data collection methods. SPSS version 23 was used to analyze the results. The study yielded several key findings, including: - The results of the regression showed that there is a positive, strong and statistically significant correlation and effect between the application of automation and the two main hypotheses of the research (the efficiency of knowledge flow and the quality of information services), where the statistical significance value (Sig.) came to be 0.000 for both. 2- The total proficiency index (mathematically measured) was 1.08. This value (greater than 1) indicates that the organization has achieved actual outputs that exceeded the proportion of inputs used (108%), reflecting an increase in completion capacity and elimination of backlogs.