Abstract: The current study analyzes the satisfaction level and environmental awareness of Chaung Tha and Ngwe Saung beaches, which are some of the attractive beaches to visit in the Ayeyarwaddy Region, Burma/Myanmar. With tourism becoming more significant in the economy of the region, it is important to learn more about the tourist himself and his perspective regarding his experience and involvement in environmental issues, which serves as an important factor for sustainable development in the region. For assessing the satisfaction level regarding cleanliness, quality accommodation, safety, food, and experience, a structured survey study involving 200 respondents, equal numbers on the two beaches, is being used for the study. Predictors of environmental awareness include waste behavior of correct disposal, the reduction of plastics, one-way usage, involvement in current environmental initiatives in each location, and the views expressed regarding the ecological impacts of tourism. Significant differences between the two places were noted. Although the other beach resort of Ngwe Saung, known as the relatively more developed and exclusive beach resort, received higher ratings in terms of the quality of infrastructure and tourist comfort and satisfaction, the other beach resort of Chaung Tha, dominated by local tourists, revealed higher levels of awareness with respect to the environment due to efforts by the respective community-oriented approaches to waste management. These results provide implications of the trade-offs between the quality of the infrastructure that contributes to tourist satisfaction and behavior that indicates awareness of the environment. Nevertheless, the study outlines a template in terms of the sustainable tourism strategy for the respective coastlines in Myanmar.
Indian Journal of Science and Research (Fri,) studied this question.