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January 1, 1972Journal of Personality and Social Psychology3,868 citations

What is beautiful is good.

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KDKaren K. DionEBEllen BerscheidEWElaine Walster

Key Points

  • This experiment aims to explore the stereotypes linked to physical attractiveness and its implications for social perception.
  • Conducted experiments on male and female stimulus persons with varying levels of attractiveness.
  • Investigated assumptions about personality traits and life success based on appearance.
  • Examined interactions between subject sex and stimulus person sex.
  • Attractive individuals were assumed to possess more desirable personality traits.
  • Attractive individuals were expected to lead better lives, such as being more competent in roles like marriage and occupation.
  • No significant interactions were found based on the sex of the judge or the stimulus.

Abstract

A persons physical appearance, along with his sexual identity, is the personal characteristic that is most obvious and accessible to others in social inter-action. The present experiment was designed to determine whether physically attractive stimulus persons, both male and female, are (a) assumed to possess more socially desirable personality traits than physically unattractive stimulus persons and (6) expected to lead better lives (e.g., be more competent husbands and wives, be more successful occupationally, etc.) than unattrac-tive stimulus persons. Sex of Subject X Sex of Stimulus Person interactions along these dimensions also were investigated. The present results indicate a what is beautiful is good stereotype along the physical attractiveness dimen-sion with no Sex of Judge X Sex of Stimulus interaction. The implications of such a stereotype on self-concept development and the course of social inter-action are discussed. A persons physical appearance, along with his sexual identity, is the personal character-

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Cite This Study

Dion et al. (1972) studied this question.

synapsesocial.com/papers/69d76eb1b4cef8fedc48fe38https://doi.org/10.1037/h0033731
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