American Symbolism in Intercultural Communication: An Animosity/Ethnocentrism Perspective on Intergroup Relations and Consumer Attitudes

Journal Article American Symbolism in Intercultural Communication: An Animosity/Ethnocentrism Perspective on Intergroup Relations and Consumer Attitudes Get access May O. Lwin, May O. Lwin 1Division of Public and Promotional Communication, Wee Kim Wee School of Communication and Information, Nanyang Technological University, 31 Nanyang Link, WKWSCI Bldg, Singapore 637718 Search for other works by this author on: Oxford Academic Google Scholar Andrea J. S. Stanaland, Andrea J. S. Stanaland 2Department of Marketing, College of Business, Radford University, Radford, VA, 24142, USA Search for other works by this author on: Oxford Academic Google Scholar Jerome D. Williams Jerome D. Williams 3Department of Management and Global Business, Rutgers Business School, 1 Washington Park—Room 1040, Newark, NJ 07102, USA Search for other works by this author on: Oxford Academic Google Scholar Journal of Communication, Volume 60, Issue 3, September 2010, Pages 491–514, https://doi.org/10.1111/j.1460-2466.2010.01494.x Published: 19 August 2010