The purpose of this study is to analyse the perspectives of millennials interpreting da'wah communication through social media. The presence of new media in digital platforms has become an alternative medium for accessing information and entertainment. Design/Methodology/Approach: The study uses a case study methodology with in-depth interviews as the method of data collection. A total of nine audiences were informants from Indonesia, Malaysia, and Brunei.
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Briandana et al. (2020) studied this question.
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