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April 12, 2026SustainabilityOpen Access

The Impact of Sales Modes: Implementing Trade-in Programs in E-Commerce Supply Chains and Selecting Recycling Channels

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Authors

JZJunyi ZhangYSYinyuan SiLZLingrui Zhu

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Overview

This analysis reveals how trade-in programs influence recycling choices in e-commerce supply chains, suggesting important strategies for branders.

Key Points

  • This analysis aims to understand the effects of trade-in programs on recycling choices within e-commerce supply chains.
  • Constructed a two-stage dynamic game model
  • Investigated eight scenarios relating to trade-in programs and recycling
  • Analyzed the behavior of branders and platforms under different selling modes
  • In the resale mode, self-recycling is preferred when market potential is large.
  • Branders prefer self-recycling under high fixed costs and high salvage value.
  • Platforms lean towards self-recycling when salvage value is high; otherwise, outsourcing is preferred.

Cite This Study

Zhang et al. (2026) studied this question.

synapsesocial.com/papers/69db38274fe01fead37c6635https://doi.org/10.3390/su18083739
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