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January 1, 2005Journal of the Association for Information SystemsOpen Access

A Practical Guide To Factorial Validity Using PLS-Graph: Tutorial And Annotated Example

David Gefen Detmar W. Straub

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Abstract

This tutorial explains in detail what factorial validity is and how to run its various aspects in PLS. The tutorial is written as a teaching aid for doctoral seminars that may cover PLS and for researchers interested in learning PLS. An annotated example with data is provided as an additional tool to assist the reader in reconstructing the detailed example.

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Gefen et al. (2005) studied this question.

synapsesocial.com/papers/69dd5a1d4917c2595e10103f https://doi.org/10.17705/1cais.01605

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