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Currently, private universities, as a result of the pandemic that the world is facing, are going through very delicate moments in several areas, both academic and financial. Academically, there are learning problems and these are directly related to the dropout rate, which brings financial problems. Added to this are the economic problems caused by the pandemic, where the rates of students who want to access a private education have dropped considerably. For this reason, it is necessary for all private universities to have support to improve their student income and avoid cuts in budgets and resources. However, the academic part represents a great effort to fulfill their academic activities, which are the priority, with attention on those interested in pursuing a training programs. To solve these problems, it is important to integrate technologies such as Chatbots, which use artificial intelligence in such a way that tasks such as providing information on an academic courses are addressed by them, reducing the administrative burden and improving the user experience. At the same time, this encourages people to be a part of the college.
Villegas-Ch et al. (Tue,) studied this question.