HRMARS - The aim of this research is to conduct a systematic critique and analysis of the existing body of literature on digital entrepreneurship and sustainable development in MSMEs operated and managed by women, with a focus on digital literacy and utilization. To achieve this aim, the study employs a Systematic Literature Review (SLR) approach in accordance with the PRISMA guidelines. Based on the Scopus database search, twenty research articles were selected following a rigorous screening process. The findings are categorized into four major themes: digital literacy and readiness, access to technology, the role of digital entrepreneurship in business expansion, and community and ecosystem support. The analysis yields key insights indicating that women operating MSMEs face significant challenges in digital adoption, including low levels of digital literacy, limited access to technology, and a lack of specialized training. However, digital technologies offer substantial potential to improve efficiency and marketing performance of women-led MSMEs when supported by appropriate structures. This study contributes to academic literature by providing a comprehensive understanding of women’s digital entrepreneurship and technological adaptation. In addition, it highlights critical gaps in the existing literature, particularly in the context of developing countries.
Rushdan et al. (Thu,) studied this question.
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