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A new theoretical model and research paradigm are introduced to investigate the phenomenon of social ostracism-being ignored by others who are in one's presence. The authors examined the effects of social ostracism on individuals' subsequent contributions to a group task. Social loafing Optically occurs on collective tasks. However; to regain their sense of belonging to the group, the authors expected ostracized individuals to socially compensate-to work harder collectively than coactively. Participants were asked to generate as many uses as they could for an object, either coactively or collectively with two others who had either ostracized or included them in an earlier ball-tossing exchange. Ostracized females socially compensated, whereas nonostracized females neither loafed nor compensated. Ostracized and nonostracized males socially loafed. Based on these data and the accompanying attributional and nonverbal analyses, the authors surmised that males and females interpret and respond to social ostracism differently.
Williams et al. (Tue,) studied this question.