A Study on the Modern Adaptation of Traditional Mythical Figures from the Perspectives of Intertextuality Theory and Semiotics: A Case Study of New Gods: Yang Jian

View Full Paper

Ask AI

Bookmark

Share

Key Points

This research explores how traditional mythical figures are reconstructed and symbolized in modern animation, focusing on intertextuality and semiotics.
Developed an analytical framework based on intertextuality and semiotic theory.
Examined explicit and implicit intertextual strategies in 'New Gods: Yang Jian' and compared it with 'New Gods: Na Zha Reborn'.
Deconstructed signifier-signified structures and combined audiovisual signs to reveal complex metaphors.
Identified methods of cultural transmission through explicit and implicit intertextuality and layered sign reconstruction.
Demonstrated how traditional images are reproduced in contemporary contexts using metaphors such as 'destruction-construction' and 'order reconstruction'.
Evaluated the dual impact of intertextual and semiotic strategies on box office success and cultural reception, highlighting significant differences between the two works.

Case study analyzes adaptation of traditional figures in modern animation, indicating cultural innovation and continuity.

No abstract yet. The journal hasn't published one we can show.

No takes yet. Share an insight, caveat, or question.

Qiu et al. (2026) studied this question.

View Full Paper

Ask AI

Bookmark

Share