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Nowadays, news recommendation has become a popular channel for users to access news of their interests. How to represent rich textual contents of news and precisely match users' interests and candidate news lies in the core of news recommendation. However, existing recommendation methods merely learn textual representations from in-domain news data, which limits their generalization ability to new news that are common in cold-start scenarios. Meanwhile, many of these methods represent each user by aggregating the historically browsed news into a single vector and then compute the matching score with the candidate news vector, which may lose the low-level matching signals. In this paper, we explore the use of the successful BERT pre-training technique in NLP for news recommendation and propose a BERT-based user-news matching model, called UNBERT. In contrast to existing research, our UNBERT model not only leverages the pre-trained model with rich language knowledge to enhance textual representation, but also captures multi-grained user-news matching signals at both word-level and news-level. Extensive experiments on the Microsoft News Dataset (MIND) demonstrate that our approach constantly outperforms the state-of-the-art methods.
Zhang et al. (Sun,) studied this question.