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September 1, 1961OR186 citations

Sample Design in Business Research

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HDHenry DurantWDW. Edwards Deming

Key Points

  • This research focuses on the design and operationalization of sampling in business surveys, emphasizing theoretical and practical aspects.
  • Evaluated various sampling plans and their operational definitions, including expected value and standard error.
  • Developed field procedures for segment creation and element selection within sampling frames.
  • Assessed effects of nonresponse and bias within different sampling designs.
  • Identified optimal sampling strategies that enhance accuracy while reducing bias in surveys.
  • Demonstrated that stratified sampling significantly decreases standard error compared to other methods.
  • Highlighted the importance of proper segmentation for effective data collection.

Abstract

Responsibilities in Planning a Survey. Some Remarks on the Theory of Sampling. The Frame and Elements of a Sampling Plan. Operational Definitions of Expected Value and of Standard Error. Uncertainties Not Attributable to Sampling. Some Simple Replicated Designs. A Survey of Business Establishments with Correction for Nonresponse. Examples in Sampling Accounts. Evaluation of Inventory of Materials. Exercise in a Replicated Survey of a Small Urban Area. General Theory and Procedure for Replicated Sampling of a Large Area. Field Procedure for the Creation of Segments and for the Selection of People Within Families. A Statistical Aid to Supervision. Sampling New Material. Stratified Sampling. Evaluation of Expected Value and of Bias in Sampling Procedures. Theory of Variances. The Poisson Series and the Square-Root Transformation. Optimum Number of Segments Per Block. Theory for the Formation of Strata. Choice of Zoning Interval and Number of Subsamples. Index.

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Cite This Study

Durant et al. (1961) studied this question.

synapsesocial.com/papers/6a09b3bf4db79685905178cbhttps://doi.org/10.2307/3006777
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