To address the challenges of difficult value quantification, lack of market benchmarks, and scarcity of historical data for embedded software amidst the intelligent transformation of equipment systems, this study develops a scientific price estimation method based on functional capability contribution. A nonlinear pricing model is constructed to accurately characterize the two-stage evolution of software price: diminishing marginal utility during the mature technology accumulation stage and exponential growth during the technical bottleneck breakthrough stage. To ensure the consistency of pricing logic between hardware and software, a penalty function is innovatively designed to modify the standard likelihood function, effectively transforming practical business logic into a model regularization term. Parameter estimation is achieved by employing a Bayesian inference framework integrated with operational constraints, utilizing Markov Chain Monte Carlo (MCMC) sampling to realize robust posterior inference under small-sample constraints. Empirical analysis demonstrates that the proposed method achieves superior cross-domain data transfer performance compared to traditional baseline models, with a Leave-One-Out Cross-Validation (LOOCV) Mean Absolute Percentage Error (MAPE) of 21.2%. This research provides a practical value-oriented price estimation method for embedded equipment software pricing.
Meng et al. (2026) studied this question.