Individuals ranking physicians highest in prestige are not more likely to be generally favorable to the occupation than those ranking them lower. There is some evidence that they are, in fact, more hostile to physicians than those ranking this occupation lower in prestige. In this paper an attempt is made to explain this apparent ambivalence in terms of (1) personal salience and dependence, (2) conflicting cultural standards, and (3) the relation between standards and performance.
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Gamson et al. (1963) studied this question.